What
Sustainability is a commercial asset. Or a liability. Your choice.
Most companies do the work and bury the credit in a report, while specification scores, procurement weightings and investor screens reward whoever says it better, with evidence.
Book your Brand & Growth DiagnosticCall 020 7757 7472Email info@benubi.com
Clients include: Etex Group, Etex Building Performance, Marshalls, Marley and Heidelberg.
What you can buy
- Sustainability strategy linked to growth & risk
- Accreditation & compliance roadmaps (EcoVadis, B Corp, ISO 14001, BREEAM, Science Based Targets)
- Sustainability narrative & stakeholder engagement
- KPI framework, governance & reporting
- Sustainability innovation
- Commercial activation: how to profit from sustainability
Done before
Etex Group: global sustainability narrative and commercial activation across four brands. Etex Building Performance: strategy, narrative, KPIs, governance, messaging and innovation. Marshalls: ESG narrative and commercial value. Marley: sustainability embedded in brand and communication. Heidelberg: sustainability narrative, product launch and evidence-based campaign.
Benubi won a competitive international pitch and true to their style they challenged (and enriched!) our thinking and ambitions from day one.Director, Etex Building Performance
How engagements run: the Brand & Growth Diagnostic (a free hour) leads to the Strategic + Commercial Assessment (fixed fee), then a phased programme with a go/no-go stage at every step, and, for most clients eventually, the Embedded Growth Partner retainer.
Book your Brand & Growth DiagnosticCall 020 7757 7472Email info@benubi.com
Questions we are often asked
- How does sustainability win work?
- Through specification scoring, procurement weightings, investor screens and tie-breaks between similar suppliers; when the story is written for buyers, not auditors.
- What is greenhushing?
- Doing the work and going quiet about it; a gift to competitors who keep speaking with evidence.
- Which accreditations matter for our sector?
- That is a strategic choice, not a habit; we select for market value: EcoVadis, B Corp, ISO 14001, BREEAM or Science Based Targets, as the buyers demand.
- Is this ESG reporting?
- No; it is the commercial layer that reporting alone never builds.
